You may have noticed some changes around here for the last few weeks, and maybe a few glitches, but we have at last, worked out the bugs and I’d like to introduce the new Red Organic Blog to everyone called Red Blog. It’s prettier, more organized, and just plain awesome. You can now search by categories, Design and Branding to read about specific Red Organic projects or enjoy the Artsy Fartsy category for some nice handmade and personal projects of mine or even check out the Illustration section in the next few days for new work. After the amazing painting by Myron Sahlberg of me, I was inspired to start painting again and can’t wait to share the journey with all of you.
A few nice revisions have been worked into the website as well, keeping a nice consistent brand look. The smallest changes can really add those little details to a brand and bring it that extra mile. While the blog is a fully redesigned, the website and portfolio were slightly reskinned to match the new look. The identity system for Red Organic is almost complete with the new look, and I couldn’t be more pleased.
I’ve updated the work sections with some nice campaign work on Delta Air Lines, Eliesa and Deluxe, added a few more links to the inspiration section, and very proudly added the AIGA Design Show win to the accomplishments. It’s been a great year so far and it’s only getting better! With a delightful new client on board, the amazing Tara LaTour, I can’t wait to show you all the lovely work we’ve been up to! Check back often for the new work, inspiration and creativity.
Ta ta for now.
I had the true honor to work with Joy of Joynoelle on a new website. Every moment in her presence is awe inspiring and fabulous. She was a designers dream to work with, as our styles meshed together harmoniously. Not to mention I adore her collection!
When we set out to create her new site, we decided it should be clean but overlapping organic and should inspire soft romance. Ohhh the heart flutters for this. The mood board shown here, was how we kept ourselves in check, as we dived into the design.
When you set foot in her store, you know at once that you have found the one designer that will truly understand your dreams. Her store is as beautiful as her dresses and as charming as she is. We wanted to capture the essence of her design and the experience of custom design in her store for her online experience.
The site was designed to be light, beautiful and ever changing. It was important to us that the site have a good CMS system to update content and keep the site current. The home page utilizes several galleries of images that transition softly between images. As well as a randomized quote, to give that fabulous dash of Joy’s personality. The mix of bridal, ready to wear, runway and studio images creates a delightful balance of the textural playground the Joy creates.
The Bridal and Ready to Wear categories really brought a smile to our faces as we incorporated a zoom feature for the garments, allowing the user to really see the detail that Joy puts into every one of her creations. And you can zoom in on fuzzy kitties. What’s not to love about that, kitties, lace, and pretty dresses. Not to mention it features the beautiful photos by amazing photographers such as my personal favorites, Photogen Inc and Brandon Werth.
We also branded her blog, tieing the two communication sites together. Creating a beautiful wallpaper texture for the background. Her first blog post, oh so fitting, for her upcoming Collection! Inspired by none-other-than the amazing Dr. Seuss. I had the honor of peeking at some fabrics, and you need to be at this show! You’ve never seen so many beautiful things until now!